Business students compete to match profit with purpose in the #makeyourmark challenge

Image credit: University of Edinburgh Business School

Edinburgh Business School is hosting its second 48 hour #makeyourmark event that pushes participants to develop business ideas that tackle global social issues.

The competition is in partnership with one of the UK’s top responsible finance providers, Social Investment Scotland, and it challenges the students to identify global issues ranging from homelessness to financial literacy to fuel poverty.

The Deputy First Minister John Swinney expressed his opinion during the inaugural event that was held back in February. He said:

As part of our ten-year approach to strengthening the sector, we want to encourage the social entrepreneurs of the future. Scotland’s universities and colleges are absolutely central to that ambition.

Participants are required to brainstorm a business around the social problems and work towards a solution. Their ideas will be presented to a panel of judges for a chance to secure valuable work experiences with some of Scotland’s leading social enterprises.

Wendy Loretto, Dean of Edinburgh Business School, is looking forward to see what her students have to offer:

I’ve no doubt that some if not all of these ideas will have some practical benefit for Scotland’s business and social enterprise community. The Business School asks students to look at the world with critical eyes, and this is event is another example of our commitment.

Image Credit: University of Edinburgh Business School

The #makeyourmark event will run until Thursday with numerous keynote speakers throughout the two-day affair – opening with a social impact debate featuring Social Investment Scotland, Brewgooder, Standard Life Investments and Homes for Good.

Previous groups gained tremendous amount of knowledge through this event and many were inspired to act for a social cause they truly cared for.

Femmebox, the winning idea from the first #makeyourmark, is a product that helps homeless women receive the feminine hygiene care they need.

Mariah Tissera, a member of the Femmebox team, said, “the amount of knowledge and skills I gained from well-established social entrepreneurs about big issues that are very close to my heart has been incredible!”

More information on the event can be found on their Facebook page.

 

Video credit: University of Edinburgh Business School

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